MSOW

 

UX CASE STUDY

Montessori School of Waukesha (MSOW)

 

With an expansion underway and new capacity as a certified training center, I proposed a new web UI serving families, fundraisers, and the community at large.

 
 

 

Site Goals

  1. Clarify navigation

  2. Familiarize parents with Montessori Method

  3. Attract Fundraisers

 

 

Personas

 

“HiGH-Profile / high-performing” families

  • Pairs high-profile school with status and success.

  • Seeks out a school that will give their children an early advantage.

  • More likely to fundraise due to their financial means and social circle

 

“montessori advocate” families

  • Seeks out a school that will give their children an early advantage

  • Former Montessori student themselves or already familiar with Montessori method

“ACADEMIC EMPHASIS” families

  • Heavy invested in education for their children

  • High performance expectations of children, even at a young age

  • Extracurriculars optional unless they provide an academic benefit

 

“educational alternative” families

  • Seeks out a school that will give their child early exposure to diversity

  • Interested in alternatives to modern-day public school methods

  • Emphasis on whole-child development, not just academics

 

 

Information Architecture

Info_Arch.jpg
 

 

Wireframes

 
Classroom_Showcase.jpg
bottom_nav.jpg
New_Families.jpg
Staff.jpg
 
MSOW_home.jpg
MSOW_Why_Montessori.jpg
MSOW_Families.jpg

 

Style Guide Excerpt

typography, colors, primary / secondary buttons

 

Type.jpg

Buttons-and-Links.jpg

Colors.jpg